Strategic Intelligence | Business Knowledge
Healthcare Executive and MBA with 20+ years successful track record
Strategic business growth, operations management, business development, deal sourcing, evaluation, execution, integration.Deep experience working successfully with lead executives globally across multidisciplinary teams.Passionate leader that drives operational growth and business verticals. Skilled in portfolio optimization and strategic positioning across a breadth of therapeutic areas covering ophthalmology, cardiology, gastroenterology, nephrology, immuno-oncology, CNS.Thought leader and consummate learner that maximizes commercial opportunities and delivers partnerships to deliver strong results – revenue, profits, and shareholder value. Building, mentoring and leading dynamic top performing teams.
Representative Accomplishments:
– Business Development — Led the acquisition of 12 pharmaceutical products and a sterile ophthalmic manufacturing site, managing cross-functional multi-disciplinary teams of legal, business development, quality, regulatory, operations, logistics, and sales targeting a $200+ million revenue growth objective.
– Management Leadership — Built the commercial capabilities as head of North American Operations U.S. based division of Indian based pharmaceutical company; grew business 300% to $33M in less than 5 years; multiple strategic pharma partnerships leading to significant profitability. Managed business development and project management, forecasting and logistics, clinical, compliance, regulatory, and marketing.
– Business Transformation — Restructured company and led the turnaround as Chief Executive Officer of vertically integrated telemedicine and online prescription product sales and services company focused on selling high-margin medications and online physician consultations across 48+ states. Successfully raised capital to sustain the company through challenging transition, new product launches, and renewed growth.
– Revenue / Business Generation —Leveraged consultancy’s strategic value proposition in key growth areas within life sciences arena; driving revenue growth and new client conversion three-fold; coordinated objectives with senior executives and client managers across all departments: R&D, Business Development, Budgets & Planning, Commercial, Sales & Marketing, and Corporate Development. Specialty Pharma and Large Pharma.
– Operating Excellence — Created and implemented project management system and multi-product line selection process and forecasting algorithm that enabled screening of 1,000 products in order to develop 54 projects with ultimate FDA approval of 24 new products within 24 months to secure over $100 million in sales.
– Relationship Management — Developed multi-year partnerships with major retailers and pharmacies such as Wal-Mart, Walgreens, and Costco in coordination with Sales. Increased sales over 450% from $27.5 million to $126 million through a >250% increase in the customer base. Created and implemented successful multi-million dollar marketing plans and sales proposals from concept through fulfillment; identified and developed market penetration and distribution channels; defined/set product pricing.
jsberlent@wellnesslifescience.com